Social Media Marketing Simplified for Your Business


Social Media Marketing is a modern term, but the idea at it’s core is as old as business itself.

Even before there was television, written publications, or radio, marketing – the idea of spreading the word about your product or service in order to gain more customers – was done by word of mouth. The basic goal of a business by definition is to gain customers and create revenue.

If You’re The Smartest Person In The Room You’re In The Wrong Room


Learn Something New Today

There’s a point in life that most of us experience education as a chore.

Mobilegeddon and You — Thrive in the world of Mobile with this one Super-Solution


Hopefully you’re aware that on April 21st, Google updated their search algorithm for mobile sites in an update known as ‘Mobilegeddon’.

And seeing as how this post is a follow-up to a previous post of mine in which I talk about ensuring that your website is accessible to both PC and mobile. So you can’t say I didn’t warn you!

Sitting on Your Bottom to Improve The Bottom Line


The Meditation Equation: Work – Stress = Bigger Profit Margin.

I love the theme of this section, not only because I’m a huge Python fan, but because I firmly believe in the underlying advice behind those famous words.

Don’t overspend on Social Media at the expense of your main website


There seems to be a misconception that a strong Social Media presence trumps a strong Website.

When actually, your company can only be at its best when they work hand-in-hand, serving different functions.

Why Professional Web Design is the Secret Ingredient to Your Business Success


With the world moving Online more and more, the easiest way to create a successful business is with a killer website.

Unfortunately, most business owners don’t realise what a massively important marketing tool their website (still) is and prioritise other Marketing avenues over it.

How Web Designers Can Help You Live a Better Life


Leave it to the Pros!

In our Age of Information, it takes five seconds to find anything we’re looking for. That includes your company.

How great graphic design can lead to massive ROI


It’s difficult to predict the Return On Investment (ROI) for Graphic design.

Graphic Design is often an afterthought or an obligatory step in the business process.

The Coffee Shop Test — The importance of Responsive Web Design


Update: April 21, 2015 — Google will now demote websites in search results that are not mobile friendly. Therefore it is crucial to implement responsive web design if you don’t want to lose visitors.

The proliferation of smartphones and tablets means that Mobile and the Web are increasingly consolidating, hence Responsive Web Design is now the benchmark.