Social Media Marketing is a modern term, but the idea at it’s core is as old as business itself.

Even before there was television, written publications, or radio, marketing – the idea of spreading the word about your product or service in order to gain more customers – was done by word of mouth. The basic goal of a business by definition is to gain customers and create revenue.

It’s 2017, and by now it’s clear that social media dominates the global culture.

Is your business using social media in the most effective way possible?

Web design trends change fast. It almost seems like they are evolving monthly, rather than annually.

Staying on top of the latest trends is a must, especially in the business world.

Learn Something New Today

There’s a point in life that most of us experience education as a chore.

Hopefully you’re aware that on April 21st, Google updated their search algorithm for mobile sites in an update known as ‘Mobilegeddon’.

And seeing as how this post is a follow-up to a previous post of mine in which I talk about ensuring that your website is accessible to both PC and mobile. So you can’t say I didn’t warn you!

The Meditation Equation: Work – Stress = Bigger Profit Margin.

I love the theme of this section, not only because I’m a huge Python fan, but because I firmly believe in the underlying advice behind those famous words.

There seems to be a misconception that a strong Social Media presence trumps a strong Website.

When actually, your company can only be at its best when they work hand-in-hand, serving different functions.

With the world moving Online more and more, the easiest way to create a successful business is with a killer website.

Unfortunately, most business owners don’t realise what a massively important marketing tool their website (still) is and prioritise other Marketing avenues over it.

Online marketing campaigns are designed to lead people to your website, but if you’re website is in shambles, your marketing budget will simply be wasted expenditure.

Here are ten common web design mistakes to avoid when designing a website.

Leave it to the Pros!

In our Age of Information, it takes five seconds to find anything we’re looking for. That includes your company.